How IDville Achieved
99.9% Order Accuracy

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Order Accuracy

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Decrease in SG&A Spend

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Increase in Gross Profit

The Company

Based in Grand Rapids, MI, IDville offers a variety of identification products and solutions that ensure ultimate safety and security. From ID printers to supplies and accessories, IDville is a comprehensive, full-service provider that meets the identification needs of businesses working in healthcare, government, education, and more.

The Challenge

Before implementing Cavallo’s Order Intelligence solutions with Microsoft Dynamics GP, IDville underwent major changes—relocating to a new facility, onboarding a new sales team, and revamping operations and warehouse space. The company needed an accessible ERP solution that could be quickly deployed to support tax compliance and automate workflows. Manual processes—like printing pack slips in batches—were wasting time and energy. To improve profitability without increasing headcount, IDville needed efficient, accurate order workflows. “Our question was: how can we make this process the fewest clicks possible?” said Ryan Lawrence, Warehouse Manager. Sales tax reporting was another time-consuming task. “I need to know the compliance is going to be there, and I’m not going to be hit with fees,” said CEO Bob Malinowski. Customer service was also a concern, as prior tax tools lacked real-time support, leading to delays and frustration when problems arose.

The Solution

IDville implemented SalesPad –part of Cavallo’s Order Intelligence platform–to achieve ultimate order accuracy with AI-powered inventory management that helps optimize warehouse workflows, improve pick accuracy, and reduce fulfillment errors. “In particular, one of the greatest things about SalesPad is inventory transparency,” said Lawrence. “We can guarantee that 99.9% of our orders go out with the exact quantity and item they need.” Furthermore, the ability to enforce custom business rules has allowed the IDville team to catch bad orders before they go out, proactively protecting margins against erosion and keeping customers happy with a consistent and reliable order process.

Tax Compliance and Customer Support

In addition to leveraging the benefits of automation on the shop floor, IDville was able to streamline its operational tax needs by utilizing the Avalara integration within SalesPad by Cavallo. As a result, by significantly reducing paperwork and managing sales tax reporting with AI-powered solutions from Cavallo + Avalara, IDville was able to streamline its process and ensure 100% tax compliance without adding staff. “Implementing Avalara was very easy,” said Milanowski. “We would have had to hire at least one person if we were to do all of our own sales tax reporting.” Malinowski said that the customer service for their tax operations has also met their needs and prevented further delays. “If something’s not working right, you call them, they walk you through it, and you fix things. With previous providers, you could not talk to an existing person.”

“We can guarantee that 99.9% of our orders go out with the exact quantity and item they need.”

Order Intelligence platform

Ryan Lawrence

Warehouse Manager, IDville

Turning Insights into Action

By leveraging the power of AI-driven automation and integrations to support tax operations, IDville was able to streamline its order process, ensure customer satisfaction through 99.9% order accuracy, and guarantee compliance in its tax reporting to avoid fees or delays. Implementing Cavallo’s Order Intelligence solutions and partner integrations into its order process has led to significant growth. “We’ve had a 16% decrease in our SG&A spend and a 4% increase in gross profit,” said Malinowski. “We could have never done what we did without Cavallo.”

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