So, Pete built the solution he needed. He developed software to take complete command of two critical areas: the profit levers inside each order and the data trail left behind from every transaction. In 2003, this hands-on, distributor-first mindset became the bedrock of what is now Cavallo. It’s this deep understanding of the challenges and opportunities within distribution that continues to drive us today, powering tools specifically designed to help distributors work smarter, grow faster, and maximize profit.

Companies Served
Since 2003
Annual Orders
per Customer
Defects Caught
Weekly
What Success Looks Like
IDville
Automated Accuracy.
99.9% Fulfillment Confidence.
Faced with new systems, staffing changes, and complex tax reporting, IDville used SalesPad and Avalara to streamline fulfillment and eliminate manual steps. The result: fewer errors, faster shipping, and 100% tax compliance.
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“We’ve had 84% growth in the last two years without having to add employees to handle it…we’re able to do it with Cavallo.”
Meet the Profit Scientists
We don’t just build tools, we engineer better margins. Cavallo was founded by distributors who were fed up with clunky systems and razor-thin profits. So we got nerdy about it. Really nerdy. We dissect workflows, obsess over order economics, and turn ERP data into a crystal-clear map for profit. Our Science of Profit approach blends gritty operational experience with cutting-edge AI, so you get smarter insights, stronger margins, and a partner who gets just as excited about fixing profitability as you do about growing it.
Profit Is Our Passion. Science Is Our Edge.
Proven. Preferred.
Relied on by Customers.
Distributors don’t just choose Cavallo, they rely on it. Our platforms earn lasting trust by consistently delivering measurable results. Behind every success story is our dedicated team, providing expert guidance every step of the way, so your business can optimize profitability, accelerate operations, and confidently scale.
%
User Retention Rate
NPS Score—Reflecting
High Customer Loyalty
Years of Maximizing
Profits for Distributors
Commitment to Our Customers
Our Why
We exist to make our customers more profitable, competitive, and valuable. That mission drives everything we do, from product innovation to customer service, because when our customers succeed, we succeed.
Customer Success
We work to deeply understand customer goals so we can deliver solutions that create meaningful, measurable business value.
People First
We put people at the center, starting with our team, so we can better support our customers. When our people are equipped with clarity, training, and tools for success, our customers’ experience is stronger, faster, and more consistent.
Innovators
Our technology is purpose-built to solve real distribution challenges. We innovate with our customers and their challenges in mind, delivering tools that fuel growth and provide a competitive edge.
Data-Driven
Our ambition is to be the best, and data is our compass. We meticulously understand distributor data, and our data-informed discipline allows us to direct our energy where it will yield unparalleled results for our customers’ business.
Improvement
We never settle. If there’s a better way to deliver value – faster, smarter, or more efficiently – we’ll find it and make it happen.
Accountability
We hold ourselves accountable to deliver high standards for our customers and our work. Our commitment to follow-through, quality, and ownership ensures the success of our customers is never an afterthought.
Speak Straight
Customers can count on us to communicate openly and directly. We address issues head-on, with honesty and courage because that’s what builds trust and moves customers’ business forward.