See the future of Distribution | Cavallo Analytics Cloud



Stay up-to-the-minute with the latest from Cavallo. Follow along with product updates, event dates and times, and company announcements.

Harness the power of e-commerce with Cavallo’s Magento integration

E-commerce capabilities have become essential to distribution operations looking to compete with retail giants while navigating uncertain supply chains. Your customers’ demands aren’t slowing down, and neither can you. To help distributors master online commerce, Cavallo now offers seamless integration between Cavallo SalesPad and leading e-commerce platform Magento.

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Cavallo’s Bob McAdam named a 2021 Community Summit Legend

GRAND RAPIDS, Mich., (ACCELERATION ECONOMY NETWORK) – All these words describe a people-first culture worth holding onto. Moreover, these words don’t just appear out of thin air. This culture of dedication, altruism and peer support is molded by people who came before. People who led the way. In our community, we call these people “Legends.”

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GR-based tech company launches products to help mid-market distributors amid supply shortages

GRAND RAPIDS — A Grand Rapids-based tech company has launched a new lineup of digital products tailored to the needs of mid-market distributors of all industries. Cavallo Solutions, formerly known as SalesPad LLC, last week unveiled solutions that help traditional customer relationship management (CRM) and enterprise resource planning (ERP) systems to meet the industry-specific needs of […]

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Cavallo set to launch products for mid-market distributors

GRAND RAPIDS, Mich., (GRAND RAPIDS BUSINESS JOURNAL) – Cavallo, formerly SalesPad, is launching three distribution products.

Distribution Cloud, Analytics Cloud and Cavallo SalesPad are meant to unlock new possibilities for distribution data, provide enhanced execution and control to distributors and deliver real-time analysis to guide optimization for distributors. All three products will be available in November.

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Cavallo Announces Product Launch for Improved Distribution

GRAND RAPIDS, Mich., (BUSINESS WIRE) -- Cavallo, the only technology provider to deliver on-premises and cloud solutions specifically for mid-market distributors, today premiered three distribution product solutions including Distribution Cloud, Analytics Cloud and Cavallo Salespad. Cavallo’s product offerings unlock new possibilities for distribution data and more.

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Cavallo’s Jeremy Boogaart and Bob McAdam to Speak at DynamicsCon 2021

Jeremy Boogaart talks AI at DynamicsCon Cavallo Senior Vice President of Product Jeremy Boogaart will talk artificial intelligence-powered business intelligence at DynamicsCon in a presentation called “How AI Fuels Your BI: The Future of Data in Business.” It streams from 10 a.m. to 10:30 a.m. Eastern on Sept. 22. Learn more about the session.   […]

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Bob McAdam and Matt Abbott to Speak at GPUG Community Summit 2021

On Tuesday, October 12 from 1:00 PM – 1:50 PM CDT / 2:00 PM – 2:50 PM EDT, panelists Bob McAdam (Cavallo), Fauwaz Hussain (Nodus), and Mary Miller (KwikTag) will be speaking at the GPUG Community Summit on the GP User landscape in the modern world and the opportunities and direction for growth in the future. Read more about the session   […]

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VP of Product Jeremy Boogaart talks new distributor-designed software with MSDW

In a discussion with Microsoft Dynamics World‘s Editorial Director Jason Gumpert, Senior Vice President of Product Jeremy Boogaart details how the pivots and pain points inherent to a COVID-impacted business landscape inspired the design and functionality behind Cavallo’s new product releases.

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SalesPad changes name to Cavallo, launches new product

GRAND RAPIDS, MI, July 1, 2021 /Grand Rapids Business Journal/ — SalesPad, a technology company providing on-premises and cloud solutions specifically for midmarket distributors, announced it rebranded to Cavallo. Along with the brand launch, the company introduced its distribution cloud platform to better assist clients to be economically competitive. “The distribution industry has changed more in the […]

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Mid-Market Distributor Software Provider SalesPad Rebrands as Cavallo, Launches New Offerings

GRAND RAPIDS, MI, Jun. 28, 2021 /Industrial Distribution/ — Cavallo, the only technology provider delivering on-premises and cloud solutions specifically for mid-market distributors, announced Monday it has rebranded from SalesPad. The new brand name supports the company’s aggressive product expansion and strategic move into distribution business intelligence. Alongside the brand launch, the company will introduce its […]

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Distribution Software Company SalesPad Launches Version 5.2, Now Integrated with Square Payments

GRAND RAPIDS, MI — In a move that expands brick-and-mortar functionality to its flagship distribution software, SalesPad today announced that their new release of SalesPad Desktop 5.2 features integration with payment processor Square. The upgrade also makes it easier for distribution professionals to access analytics and run reports, and includes updates to product navigation engineered […]

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Bob McAdam named new Vice President of Strategic Partnerships at SalesPad

GRAND RAPIDS, Mich., Feb. 1, 2021 /PRNewswire/ — Distribution software leader SalesPad today announced the hiring of Bob McAdam as Vice President of Strategic Partnerships. With more than 20 years of experience driving success for users of Microsoft Dynamics GP — including leadership of the  GP User Group — McAdam embodies SalesPad’s commitment to extending the life and performance […]

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Grand Rapids-based software company SalesPad Lands Top 20 Spot on Capterra’s Inventory Management Software Report

July 30, 2020

GRAND RAPIDS, MI. — Grand Rapids-based software company SalesPad placed on Capterra’s list of Top 20 Inventory Management Software Report, which ranks inventory-specific software based on real customer reviews and experiences.

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News release: SalesPad among supply chain solutions to attend GPUG Summit this October

October 5, 2018

GRAND RAPIDS, MI. — SalesPad, along with some of its Microsoft Dynamics GP partners, will be attending Dynamics GP User Group (GPUG) Summit in Phoenix, Oct. 15-18. GPUG Summit is the largest conference for Microsoft Dynamics GP users.

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News release: SalesPad employees pump out blood donations to save lives

September 25, 2018

GRAND RAPIDS, MI. — Blood supplies are low in the United States according to the American Red Cross, and SalesPad, a Grand Rapids-based Operational ERP software company, is doing its part to donate blood to those who need it most.

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News release: Roadside assistance company selects SalesPad development platform to build their next generation customer service Cloud platform

October 16, 2017

GRAND RAPIDS, MI. — Quest, a company that manages roadside assistance and claim management services for insurance companies, has teamed up with them to develop a Cloud-based customer service platform.

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News release: University of Life cultivates the next generation of women in tech at week-long camp

August 1, 2017

GRAND RAPIDS, MI. — SalesPad, a Grand Rapids-based software company, today announced they are sponsoring Michigan Women’s Foundation’s University of Life 2017 and five of their employees, Brenda Sanchez, Alyssa Strand, Sofie Grant, Kandace Gordon and Kelli Zerbel, will volunteer at the week-long camp this year.

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Distribution Cloud

Performance Management

A CRM, sales, and order-management platform designed specifically for distribution. It empowers your teams to provide an amazing customer experience while maximizing profits and efficiency.

Analytics Cloud

Actionable Intelligence

A distribution intelligence platform that delivers real-time, strategic, actionable insights throughout the customer-to-cash cycle.


Distribution Management

Extend the power of your Microsoft GP system from order entry to invoice collection. Realize workflow efficiencies to reach new levels of profitability.

Value-Added Resale Partners

Build relationships with your customers by providing tools for taking on distribution’s greatest challenges.

Integration Partners

Connect the best application options the ERP world has to offer. Integrate with the best and brightest organizations in distribution to cover all of your needs, and more.